WHO WE ARE

WE ARE AN ACTIVIST COMPANY SPECIALISED IN STRATEGY AND CREATIVITY THAT DRIVES IMPACT.

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WHAT WE DO

We create, develop and empower projects and initiatives working on environmental and humanitarian issues that affect our world today. The company is an experimental project where we explore the intersection between activism, brand marketing, science, journalism, art and design.

agency

studio

retail

We offer business impact & marketing activism services for corporate and government clients.

We create & market experimental artistic projects across a mix of mediums and formats.

We offer a mix of sustainable product, activism events and artistic experiences.

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THE TEAM

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ENERGY

SANNAH VAN BALEN

Sannah holds a physics degree from the University of Edinburgh and a Masters degree in nuclear energy from the University of Cambridge. A fearless young leader who is now focusing her career on tackling the climate emergency by bridging the gap between science communication and the general public. After working as an energy consultant for Royal HaskoningDHV, Sannah just returned to the academic world, studying a Masters in Science, Technology and Society, while she runs The Empowered Atom platform.

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ENGINEERING

DAVID CRIADO

David is the co-founder and CEO of Radian Systems, a mission-driven young leader with a tremendous capacity in a variety of technical fields. Passionate about the potential in technology to improve people’s lives, he has an incredible ability to learn and put complex concepts into practice, in most cases leading with a self-taught approach. His response to the COVID-19 crisis is a clear example of this attitude, where he collaborated with a team in the University of Oviedo to design and build an open-source respiratory machine with incredible potential to support the healthcare system worldwide. David holds a BSc in Aerospace Engineering and a MSc in Space systems from Madrid’s Polytechnic University.

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ARCHITECTURE

MARIA HENSHALL

Maria is a young architect focused on sustainability and specialised in Passivhaus projects. She holds +8 years experience working for a variety of firms like Architype, Bauman Lyons and Grimshaw, involved in projects ranging from major infrastructure, to cultural projects, to one-off residential. She’s currently exploring the intersection between sustainability, health and holistic well-being, much of which she documents through Bode Studio, her passion project and virtual resource for research, ideation and experimentation.

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SUSTAINABILITY

PAULINE OP DE BEECK

Pauline is The Carbon Trust’s lead on sustainable fashion and has been awarded as one of the Forbes 30 under 30 in the category of retail and e-commerce in 2020. Through her role at The Carbon Trust she’s leading transformation and creating innovation in business models across Europe, working directly with industry leaders and supporting companies on their path to new. Pauline has a MA in International Relations from the University of Edinburgh and an MSc with distinction in Environmental Policy and Regulations from the London School of Economics.

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ECONOMICS AND FINANCE

JAIME MENDEZ

Common sense is the least common of senses. Jaime’s unique perspective on society and economics make him an all-terrain business leader that strives for efficiency and perfection. Jaime’s natural ability to analyse complex situations, manage teams and master operations led him to accumulate +8 years of professional experience in a variety of roles at a very young age.

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ARTS AND CULTURE

SABA ASKARY

Saba has nearly a decade of experience helping develop adventurous brands, non-profits and digital platforms in the international art and culture sector. She has a personal practice steeped in writing, editing and research with a focus on transforming narratives associated with museum objects. Saba graduated with a Bachelor of Fine Art from the Ontario College of Art & Design in Toronto and also holds a Masters in History of Art & Art World Practice from the University of Glasgow & Christie's Education in London.

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HEALTHCARE

GONZALO LADREDA

Gonzalo is the co-founder and CEO of Pockit Diagnostic, a business chameleon that embodies the punk-entrepreneur persona that the world demands right now. His roots in action sports and underground culture drive his approach to work and life, a tireless attitude that allows him to achieve any goal he sets for himself and jump between industries without effort.

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BIODIVERSITY AND ECOSYSTEMS

ALFREDO OJANGUREN

Alfredo is that person in the room that speaks truth in a solid and clear way, no matter what the consequences or what others might think. As one of the 11.000 worldwide scientists that signed and helped promote the manifesto to warn society about the dangers of the climate emergency, he’s been working tirelessly to spread the word of science and bring solutions to the table, specially through his work at Geotrupes - an ecologist organisation focused in Asturias that he co-founded with fellow scientists. Alfredo holds a BSc and PhD in Zoology/Animal biology by the University of Oviedo, which led him to an extensive career in research and education for several institutions like the University of St. Andrew’s, Cardiff University, The University of Texas at Austin and the University of Oviedo.

friends
and
collaborators

Solving global issues requires all different areas of expertise. We believe in the power of community; one where we learn to listen and listen to learn. We are grateful to have a powerful network of friends and collaborators, who are on this journey with us. People with whom we can bounce ideas, discuss projects, be criticised by and grow with.